Biblioteca da Universidade do Minho catalog › Results of search for '658.8' with limit(s): 'title-series:Marketing'

Your search returned 59 results.

		Marketing transformation [Documento eletrónico] : marketing practice in an ever changing world / ed. Patricia Rossi, Nina Krey Monografia Publication Cham : Springer, cop. 2018 Online resource Acesso restrito à U.M. Availability No copies available 1 2 3 4 5 Add to cart (remove)
		No cover image available Marketing decisions : a bayesian approach / Ben M. Enis, Charles L. Broome Monografia Publication [Aylesbury : International Textbook], cop. 1973 Description IX, 146 p. : il. ; 22 cm LocationBiblioteca da UMinho no Campus de Azurém Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Princing : making profitable decisions / Kent B. Monroe Monografia Publication New York : McGraw-Hill, cop. 1979 Description XV, 286 p. : il. ; 25 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard Monografia Publication Fort Worth : The Dryden Press, cop. 1995 Description 1014 p., pag. var. : il. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (2). 1 2 3 4 5 Place hold Add to cart (remove)
		No cover image available Advances in services marketing and management : a research and practice / ed. Teresa A. Swartz, David E. Bowen, Stephen W. Brown Monografia Publication Greenwich : Jai Press, 1995-19-- Description v. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle Monografia Publication Homewood : Irwin, cop. 1993 Description XVIII, 556 p. : il. gráficos ; 26 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Marketing research : methodological foundations / Gilbert A. Churchill, Jr. Monografia Publication Fort Worth : Dryden Press, cop. 1999 Description XXVIII, 1017 p. : il. ; 26 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Research traditions in marketing / ed. Gilles Laurent, Gary L. Lilien, Bernard Pras Monografia Publication Boston : Kluwer Academic, cop. 1994 Description XXII, 442 p. : il. ; 24 cm LocationBiblioteca da UMinho no Campus de Azurém Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Marketing : theory and pratice / ed. Michael J. Baker Monografia Publication London : MacMillan, 1979 Description XII, 177 p. ; 22 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (2). 1 2 3 4 5 Place hold Add to cart (remove)
		Professional sales management / Rolph E. Anderson, Joseph F. Hair, Jr., Alan J. Bush Monografia Publication New York : McGraw-Hill, 1992 Description XVIII, 653 p. : il. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Services marketing / Christopher H. Lovelock Monografia Publication London : Prentice-Hall International, cop. 1991 Description XV, 526 p. : il. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Special issue : toward a better understanding of the role of value in markets and marketing / edited by Stephen L. Vargo, Robert F. Lusch Monografia Publication Bingley : Emerald, 2012 Description XV, 252 p. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Market segmentation : conceptual and methodological foundations / Michel Wedel, Wagner A. Kamakura Monografia Publication Boston : Kluwer Academic Publishers, cop. 2000 Description XXII, 382 p. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Causal models in marketing / Richard P. Bagozzi Monografia Publication New York : John Wiley, cop. 1980 Description XV, 303 p. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Branding : a practical guide to planning your strategy / Geoffrey Randall Monografia Publication London : Kogan Page, 2001 Description VII, 184 p. ; 24 cm LocationBiblioteca da UMinho no Campus de Azurém Availability No copies available Checked out (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Training exercices for improving sensemaking skills - with solutions / ed. Arch G. Woodside Monografia Publication Stamford : JAI Press Inc, cop. 1999 Description IX, 245 p. ; 24 cm LocationBiblioteca da UMinho no Campus de Azurém Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson Monografia Publication Boston : McGraw-Hill, cop. 2005 Description XXIII, 578 p. : il. ; 27 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (2). 1 2 3 4 5 Place hold Add to cart (remove)
		Professional sales management / Rolph E. Anderson, Joseph F. Hair, Jr., Alan J. Bush Monografia Publication New York : McGraw-Hill, 1988 Description XVI, 635 p. ; 24 cm LocationBiblioteca da UMinho no Campus de Azurém Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
		Marketing management : analysis, planning, implementation, and control / Philip Kotler Monografia Publication Englewood Cliffs : Prentice-Hall, cop. 1991 Description XXVI, 756 p. : il. ; 28 cm LocationBiblioteca Geral da Universidade do Minho, Biblioteca da UMinho no Campus de Azurém Availability Available (5). 1 2 3 4 5 Place hold Add to cart (remove)
		Distribution research / Tom Cannon Monografia Publication [Aylesbury] : Intertext Books, cop. 1973 Description XI, 100 p. : il. ; 22 cm LocationBiblioteca da UMinho no Campus de Azurém Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)