Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman
Main Author
Reedy, Joel
Coauthor
Schullo, Shauma
Zimmerman, Kenneth
Country
Estados Unidos.
Publication
Fort Worth : The Dryden Press, cop. 2000
Description
XXIV, 466 p. :
il. ;
28 cm
ISBN
0-03-021107-7
CDU
658.8:681.324
681.324:658.8
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