Biblioteca da Universidade do Minho

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Reedy,, Joel Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman

Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman . - Fort Worth : The Dryden Press, cop. 2000 . - XXIV, 466 p. : il. 28 cm
0-03-021107-7 (Brochado)

658.8:681.324
681.324:658.8