Posicionamento competitivo / Graham J. Hooley and John Saunders; trad. Luiz Liske
Main AuthorHooley, Graham J.CoauthorSaunders, JohnCountryBrasil.PublicationSão Paulo : Makron Books, 1996DescriptionXVIII, 367 p. ;
24 cmISBN85-346-0483-5 CDU658.8
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