000 | 01260nam0a22002770004500 | ||
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_a0-13-563479-2 _bBrochado |
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090 | _a49843 | ||
100 | _a19910715d1991 k y0pory5003 ba | ||
101 | 0 | _aeng | |
102 | _aUS | ||
200 | 1 |
_aMarketing management _eanalysis, planning, implementation, and control _fPhilip Kotler |
|
205 | _a7th ed | ||
210 |
_aEnglewood Cliffs _cPrentice-Hall _dcop. 1991 |
||
215 |
_aXXVI, 756 p. _cil. _d28 cm |
||
225 | 2 | _aThe Prentice-Hall series in marketing | |
675 |
_a658.8 _vmed _zpor |
||
700 | 1 |
_aKotler, _bPhilip, _f1931- |
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801 | 0 |
_aPT _bUMSD _c20080130 _gRPC |
|
942 |
_cLIVRO _n0 |