000 00927nam-a2200253---4500
001 266223
005 20200804152139.0
010 _a0-06-051712-3
_bBrochado
010 _a978-0-06-051712-0
090 _a266223
100 _a20071012d2006 k y0pory5003 ba
101 0 _aeng
102 _aUS
200 1 _aCrossing the chasm
_emarketing and selling disruptive products to mainstream customers
_fGeoffrey A. Moore
_gwith a foreword by Regis McKenna
205 _aRevised ed
210 _aNew York
_cCollins Business Essentials
_d2006
215 _aXXI, 227 p.
_d21 cm
225 2 _aBusiness classics for the inquisitive executive
675 _a658.8
_vmed
_zpor
700 1 _aMoore,
_bGeoffrey A.
702 1 _9109238
_aMacKenna,
_bRegis
_4080
801 0 _aPT
_bUMSD
_c20071012
_gRPC
942 _cLIVRO
_n0