000 00794nam-a2200229---4500
001 264829
005 20200804151959.0
010 _a0-13-187552-3
_bEncadernado
090 _a264829
100 _a20070903d2007 k y0pory5003 ba
101 0 _aeng
102 _aUS
200 1 _aServices marketing
_epeople, technology, strategy
_fChristopher Lovelock, Jochen Wirtz
205 _a6th ed
210 _aUpper Saddle River, NJ
_cPearson - Prentice Hall
_dcop. 2007
215 _aXX, 648 p.
_cil.
_d29 cm
675 _a658.8
_vmed
_zpor
700 1 _aLovelock,
_bChristopher H.
701 1 _9223816
_aWirtz,
_bJochen
_4070
801 0 _aPT
_bUMSD
_c20070903
_gRPC
942 _cLIVRO
_n0