000 00631nam-a2200193---4500
001 226995
005 20200804143438.0
010 _a0-471-41432-8
_bEncadernado
090 _a226995
100 _a20021127d2001 k y0pory5003 ba
101 0 _aeng
102 _aUS
200 1 _aBig brands big trouble
_elessons learned the hard way
_fJack Trout
210 _aNew York
_cJohn Wiley & Sons
_dcop. 2001
215 _aX, 223 p.
_d24 cm
675 _a658.8
_vint
_zeng
700 1 _aTrout,
_bJack
942 _cLIVRO
_n0