000 00697nam0a22002170004500
001 1258
005 20200804101731.0
090 _a1258
100 _a19880629d1959 k y0pory5003 ba
101 0 _aeng
102 _aUS
200 1 _aSuccessful television and radio advertising
_fGene F. Seehafer, Jack W. Laemmar
210 _aNew York
_cMcGraw-Hill
_d1959
215 _aXV, 648 p.
_cil.
_d24 cm
225 2 _aMacGraw-Hill series in marketing and advertising
675 _a654.19
_vmed
_zfre
700 1 _aSeehafer,
_bGene F.
701 1 _998646
_aLaemmar,
_bJack W.
_4070
801 0 _aPT
_bUMSD
_c20190514
_gRPC
942 _cLIVRO
_n0