Biblioteca da Universidade do Minho

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European cases in marketing management / John A. Quelch, Kamran Kashani, Sandra Vandermerwe Monografia Publication Burr Ridge : Irwin, cop. 1994 Description XIII, 525 p. : il. ; 24 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (1).

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Services marketing : a european perspective / Christopher Lovelock, Sandra Vandermerwe, Barbara Lewis Monografia Publication Harlow : Prentice Hall, cop. 1999 Description XIV, 718 p. : il. ; 25 cm LocationBiblioteca Geral da Universidade do Minho Availability Available (2).

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