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The expressive organization : linking identity, reputation and the corporate brand / ed. Majken Schultz, Mary Jo Hatch, Mogens Holten Larsen

Secondary Author Schultz, Majken
Hatch, Mary Jo
Larsen, Mogens Holten
Country Estados Unidos. Edition 1st ed Publication Oxford : Oxford University Press, 2000 Description XV, 292 p. : il. ; 24 cm ISBN 0-19-829779-3 CDU 658.0 659.1
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Holdings
Item type Current location Call number Status Date due Barcode Item holds Course reserves
Monografia Biblioteca Geral da Universidade do Minho
BGUM 658.0 - E Available 330082

Mestrado em Ciências da Comunicação Marcas e Organizações 1º semestre

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