Um diagnóstico do franchising brasileiro [Documento eletrónico] : digitalização, marketing 4.0 e a influência da pandemia = [A diagnosis of Brazilian franchising : digitalization, marketing 4.0 and the influence of the pandemic] / Rodrigo Alexandre Mafra; orient. Ana Maria Santos Costa Soares

Main Author Mafra, Rodrigo Alexandre Secondary Author Soares, Ana Maria Corporate Author (Secondary) Universidade do Minho. Escola de Economia e Gestão Country Portugal. Publication [Braga : s.n.], 2020 Dissertation Note or Thesis: CDU 658.5(81) 658.82(81) Online resource Acesso livre

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