Biblioteca da Universidade do Minho

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Antecedentes na intenção de compra [Documento eletrónico] : o caso da Spirito Cupcakes & Coffee no Facebook = [Antecedent factors in the Purchase intention] : [the case of Spirito Cupcakes & Coffee on Facebook] / Nanci Melissa Mendes da Costa; orient. José Carlos Pinho

Main Author Costa, Nanci Melissa Mendes da Secondary Author Pinho, José Carlos M. Corporate Author (Secondary) Universidade do Minho. Escola de Economia e Gestão Country Portugal. Publication [Braga : s.n.], 2016 Dissertation Note or Thesis: CDU 658.8 681.324 659.126 Online resource Acesso restrito à U.M.
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Dissertação mestrado Marketing e Estratégia Escola de Economia e Gestão da Universidade do Minho 2016

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