Estratégias de marketing-mix digital adotadas, pré e durante a crise pandémica COVID-19, pelos estabelecimentos hoteleiros da Região Autónoma da Madeira [Documento eletrónico] = [Digital marketing-mix strategies adopted, before and after the emergence of COVID-19, by hotel establishments in the Madeira Autonomous Region] / Cristina Isabel Pereira Machado; orient. Sónia Nogueira
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