Pinto,, Filipe Digital marketing strategies and models for competitive business / Filipe Mota Pinto, Teresa Guarda

Digital marketing strategies and models for competitive business / Filipe Mota Pinto, Teresa Guarda . - Hershey : IGI Global, cop. 2020 . - XXI, 240 p. : il. 26 cm . - (Advances in business strategy and competitive advantage (ABSCA))
978-1-7998-2964-5 Brochado

658.8:681.324
681.324:658.8