Zeiser, , Anne
Transmedia marketing : from film and tv to games and digital media / Anne Zeiser
Transmedia marketing : from film and tv to games and digital media / Anne Zeiser
. - 1st ed
. - New York : Focal Press, 2015
. - XVII, 450 p. : il. 24 cm
978-0-415-71611-6 Brochado
658.8:681.3
681.3:658.8