Mooij,, Marieke K. de,, 1943-
Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij
Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij
. - 2nd ed
. - Los Angeles : Sage, cop. 2011
. - XV, 400 p. : il. 23 cm
978-1-4129-7990-0 Brochado
658.8
316.7