Kasper,, Hans Services marketing management : an international perspective / Hans Kasper, Piet van Helsdingen, Wouter de Vries Jr

Services marketing management : an international perspective / Hans Kasper, Piet van Helsdingen, Wouter de Vries Jr . - Chichester : John Wiley & Sons, imp. 2000 . - XVIII, 750 p. 24 cm
0-471-98490-6 Brochado

658.8