Nagle,, Thomas T.,, 1951-
The strategy and tactics of pricing : a guide to profitable decision making / Thomas T. Nagle, Reed K. Holden
The strategy and tactics of pricing : a guide to profitable decision making / Thomas T. Nagle, Reed K. Holden
. - 3rd ed
. - Upper Sadle River, NJ : Prentice-Hall, cop. 2002
. - XXI, 398 p. : il. 24 cm
0-13-026248-X Encadernado
658.8