Shefrin,, Hersh,, 1948-
Beyond greed and fear : understanding behavioral finance and the psychology of investing / Hersh Shefrin
Beyond greed and fear : understanding behavioral finance and the psychology of investing / Hersh Shefrin
. - Boston : Harvard Business School Press, cop. 2000
. - X, 368 p. : il. 24 cm
. - (Financial Management Association survey and synthesis series))
0-87854-872-9 (Encadernado)
336.76
330.322