Kinnear,, Thomas C.
International student edition
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor
. - 2ª ed
. - Auckland : McGraw-Hill, cop. 1983
. - XVIII, 698 p. : il. 24 cm
. - (International student edition)
0-07-Y-66-374-2
658.82