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Marketing challenges : cases and exercises / Christopher H. Lovelock, Charles B. Weinberg

Main Author Lovelock, Christopher H. Coauthor Weinberg, Charles B. Country Estados Unidos. Edition 2nd ed Publication New York : McGraw-Hill, cop. 1989 Description XL, 671 p. : il. ; 24 cm Series Marketing Series ISBN 0-07-038789-3 CDU 658.82
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Item type Current location Call number Status Date due Barcode Item holds
Monografia Biblioteca da UMinho no Campus de Azurém
BPG3 658.82 - L Available 79682
Total holds: 0

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