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Marketing research / Carl McDaniel Jr., Roger Gates

Main Author McDaniel, Carl D., 1941- Coauthor Gates, Roger H., 1942- Country Estados Unidos. Edition 11th ed Publication Hoboken : Wiley, cop. 2018 Description XVI, 596 p. : il. ; 26 cm ISBN 978-1-119-58649-4 CDU 658.8

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Holdings
Item type	Current location	Call number	Status	Date due	Barcode	Item holds	Course reserves
Monografia	Biblioteca Geral da Universidade do Minho	BGUM 658.8 - M	Available		472735		Licenciatura em Gestão Fundamentos de Pesquisa de Marketing 2º semestre Licenciatura em Marketing Fundamentos de Pesquisa de Marketing 1º semestre