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Social marketing : influencing behaviors for good / Nancy R. Lee, Philip Kotler

Main Author Lee, Nancy, 1932- Coauthor Kotler, Philip, 1931- Country Estados Unidos. Edition 4th ed Publication Los Angeles : Sage, cop. 2011 Description XI, 502 p. : il. ; 24 cm ISBN 978-1-4129-8149-1 CDU 658.8:304 304:658.8
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Holdings
Item type Current location Call number Status Date due Barcode Item holds
Monografia Biblioteca Geral da Universidade do Minho
BGUM 658.8:304 - L Available 420433
Monografia Biblioteca Geral da Universidade do Minho
BGUM 658.8:304 - L Available 420434
Monografia Biblioteca Geral da Universidade do Minho
BGUM 658.8:304 - L Available 420435
Total holds: 0

Enhanced descriptions from Syndetics:

Edição anterior entra pelo autor : Kotler, Philip

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