Biblioteca da Universidade do Minho

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Marketing global / Warren J. Keegan; tradução Adriano de Jonge, Maurício de Andrade; rev. técnico José Augusto Guagliardi... [et al.]

Main Author Keegan, Warren J. Secondary Author Andrade, Maurício de
Guagliardi, José Augusto
Jonge, Adriano de Country Portugal. Edition 7.ª ed Publication São Paulo : Pearson, imp. 2007 Description XV, [4], 426 p. : il. ; 28 cm ISBN 978-85-87918-29-1 CDU 658.8
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Item type Current location Call number Status Date due Barcode Item holds
Monografia Biblioteca Geral da Universidade do Minho
BGUM 658.8 - K Available 408354
Total holds: 0

Enhanced descriptions from Syndetics:

Tit. orig.: Global marketing management

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