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The marketing book / ed. Michael J. Baker

Secondary Author Baker, Michael John Country Reino Unido. Edition 4th ed Publication Oxford : Butterworth-Heinemann, 1999 Description XXXIV, 718 p. : il. ; 25 cm Series Butterworth-Heinemann marketing series ISBN 0-7506-4114-2 CDU 658.8
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Holdings
Item type Current location Call number Status Date due Barcode Item holds Course reserves
Monografia Biblioteca Geral da Universidade do Minho
BGUM 658.8 - M Available 264330

Licenciatura em Marketing Psicologia do Consumidor 1º semestre

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