Advertising worldwide : concepts, theories and practice of international, multinational and global advertising / Marieke de Mooij
Main Author Mooij, Marieke K. de, 1943- Country Estados Unidos. Edition 2nd ed Publication New York : Prentice Hall, 1994 Description XXII, 570 p. ; 24 cm ISBN 0-13-288598-0 CDU 658.8| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Monografia | Biblioteca Geral da Universidade do Minho | BGUM 658.8 - M | Available | 147132 |
Total holds: 0
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