Biblioteca da Universidade do Minho

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Keegan,, Warren J. Global marketing management / Warren J. Keegan

Global marketing management / Warren J. Keegan . - 4th ed . - Englewood Cliffs : Prentice-Hall International, cop. 1989 . - XVI, 783 p. : il. gráficos 24 cm
0-13-357245-5 (Brochado)

658.8