Engel,, James F.
Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard
Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard
. - 7th ed
. - Fort Worth : The Dryden Press, cop. 1993
. - 907 p., pag. var. : il. 24 cm
0-03-076751-2 (Encadernado)0-03-097088-1 (Brochado)
658.8