Hatton,, Angela
Economic theory and marketing practice / Angela Hatton, Michael Oldroyd
Economic theory and marketing practice / Angela Hatton, Michael Oldroyd
. - Oxford : Butterworth-Heinemann, 1992
. - XV, 386 p. : il. 25 cm
. - (The marketing series)
0-7506-0241-4 (Brochado)
330.1
658.8