Marketing channel strategy : an omni-channel approach / Robert W. Palmatier... [et al.]

Marketing channel strategy : an omni-channel approach / Robert W. Palmatier... [et al.] . - 9th edInternational student ed . - New York : Routledge, 2020 . - XXVIII, 373 p. : il. 26 cm
978-0-367-82123-4 Brochado

658.8