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Wirtz,, Jochen
Essentials of services marketing / Jochen Wirtz, Christopher Lovelock
Essentials of services marketing / Jochen Wirtz, Christopher Lovelock . - 3rd ed . - Harlow : Pearson , 2018 . - XXXII, 670 p. : il. 28 cm
978-1-292-08995-9 Brochado1-292-08995-4
658.8
Essentials of services marketing / Jochen Wirtz, Christopher Lovelock . - 3rd ed . - Harlow : Pearson , 2018 . - XXXII, 670 p. : il. 28 cm
978-1-292-08995-9 Brochado1-292-08995-4
658.8
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