Zheng,, Jingxuan
Brand platform in the professional sport industry [Documento eletrónico] : sustaining growth through innovation / Jingxuan Zheng, Daniel S. Mason
Brand platform in the professional sport industry [Documento eletrónico] : sustaining growth through innovation / Jingxuan Zheng, Daniel S. Mason
. - Cham : Springer International Publishing, cop. 2018
978-3-319-90353-8 Versão eletrónica