The business marketing course : managing in complex networks / David Ford... [et al.]

The business marketing course : managing in complex networks / David Ford... [et al.] . - 2nd ed . - Chichester : John Wiley & Sons, cop. 2006 . - XVI, 271 p. : il. 24 cm
0-470-03450-5978-0-470-03450-7 Brochado

658.8