Biblioteca da Universidade do Minho

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Fill,, Chris Marketing communications : contexts, contents and strategies / Chris Fill

Marketing communications : contexts, contents and strategies / Chris Fill . - 2nd ed . - London : Prentice Hall, cop. 1999 . - XXIII, 656 p. : il. 25 cm
0-13-010229-6 (Brochado)

658.8