Biblioteca da Universidade do Minho

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Berger,, Arthur Asa,, 1933- Media analysis techniques / Arthur Asa Berger

Media analysis techniques / Arthur Asa Berger . - 2nd ed . - Thousand Oaks : Sage, 1998 . - XIX, 220 p. : il. 23 cm
0-7619-1454-4 (Brochado)

659.3