Czinkota,, Michael R. International marketing / Michael R. Czinkota, Ilkka A. Ronkainen

International marketing / Michael R. Czinkota, Ilkka A. Ronkainen . - 4th ed . - Forth Worth : The Dryden Press, cop. 1995 . - XXIX, 815 p., [7] f. est. color. : il. 27 cm
0-03-098342-8 (Brochado)

658.8